Turn Your Social Media Into a Growth Engine.
We help brands go from silent feeds to standout voices. NAV Branding creates, manages, and grows your social presence—so you can focus on running your business while we build your audience.
Social media management for small businesses, nonprofits, and professional services in Toronto.
Why Social Media Matters for Your Brand in Toronto
NAV Branding provides social media management in Toronto for small businesses, clinics, nonprofits, and professional services that need a consistent, on-brand presence without hiring in-house.
Social media is the front door to your brand.
It’s where people discover you, decide if they like you, and choose if they trust you enough to buy.
But most businesses struggle because:
Content feels inconsistent or off-brand
Posting is inconsistent, and engagement is low
There’s no clear strategy or goal behind the posts
We turn that around by combining strategy, design, and data to grow your presence—authentically and sustainably.
We’re a fit if…
You’re a small business, clinic, nonprofit, or professional service brand that wants consistent, on-brand content.
You’re too busy to manage your own social but know it’s costing you visibility and revenue.
You’d rather have a brand-first partner than a random “post factory.”
Our goal: social media that not only looks good, but also books more calls, fills more programs, and keeps your brand top-of-mind.
What We Do:
Instead of random posts, you get a brand-aligned, data-aware content system that feels like an in-house team — without the salary overhead.
Our social media management includes:
NAV Branding provides social media management in Toronto for small businesses, clinics, nonprofits, and professional service brands that need consistent, on-brand content without hiring in-house.
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Audience profiling, competitor analysis, content themes, and growth roadmap tailored to your business.
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Branded graphics, captions, reels, carousels, stories—built to engage, educate, and convert.
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We plan and schedule your content so you stay consistent without lifting a finger.
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Comment replies, DM engagement, and nurturing relationships with your audience.
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Clear monthly reports with insights and recommendations for continuous growth.
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Boost reach with targeted ad campaigns on Instagram, Facebook, LinkedIn, or TikTok.
Our Process
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Discovery & Strategy Session
Understand your goals, brand voice, and target audience.
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Content Plan & Design
Build your content calendar, create on-brand visuals and captions.
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Launch & Manage
Schedule posts, monitor engagement, and interact with your community.
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Analyze & Optimize
Review metrics, tweak strategy, and continuously refine your content.
Testimonials
What Makes NAV Different: The TSMG Stack Behind Your Socials
Most social media managers just “make posts.”
NAV BRANDING is backed by the TSMG Stack — a connected ecosystem of specialist brands that all support how your business shows up online:
NAV BRANDING
Brand strategy and visual identity, so your social content actually looks and feels like you across every touchpoint.
INVICTUS IMAGING
Corporate and brand photography, giving you scroll-stopping images for feeds, profiles, campaigns, and websites.
BIGSIX MEDIA
Corporate and education-based video, for explainer clips, brand stories, and short-form content that actually teaches and converts.
DOTAKES MEDIA
Real estate and property media, ideal for agents, teams, brokerages, and designers who need listings and spaces to shine online.
What this means for your social media in Toronto
When we manage your social media, you’re not getting random posts from a single generalist. You’re getting:
Brand-aligned content – Designed to match your logo, website, and overall identity.
Higher-quality photo and video assets – Because we can tap dedicated photo/video teams when needed.
Campaigns that plug into your ecosystem – Landing pages, lead magnets, portals, and dashboards can all be built and integrated through the stack.
Storytelling that grows with you – From everyday posts and reels to flagship videos and, if you need it, full documentary-style storytelling.
In short: your social media isn’t a silo.
With NAV and the TSMG Stack, it becomes the visible, always-on front end of a much bigger, well-designed system working behind your brand.
Ready to see what this looks like in real numbers?
Choose the social media route that fits your brand today — and upgrade as you grow.
THE NAV BRANDING SOCIAL MEDIA PACKAGES
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Flagship Social [Starting at $3,499 CAD/month]
Your full social media crew, without the overhead.
Flagship Social is a custom-built retainer for brands that treat social as a primary channel for marketing, community, and storytelling.
Daily posting & story coverage across key platforms
Dedicated community manager
Full content team support (design, copy, editing)
Campaign concepts for launches, promos, and events
Real-time engagement during key moments
Advanced analytics, testing, and optimization
Optional integration with BIGSIX for video-heavy campaigns
Best for: organizations that want an always-on social team embedded into their brand.
Starting at $3,499 CAD/month (custom scope and proposal)
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Lighthouse Authority [Starting at $1,999 CAD/month] **Most Popular for Growing Brands**
Show up like the go-to name in your space.
Lighthouse Authority is our full-service social media management for brands that want to look and operate like a category leader.
Up to 3 platforms (Instagram, Facebook, LinkedIn, TikTok, or YouTube Shorts)
20–24 posts per month
8–10 reels/short-form videos per month
Advanced content strategy and campaign planning
Comment & DM management 5 days/week
Audience targeting and continual growth experiments
Monthly growth strategy meeting
Detailed performance report with recommendations
Best for: established brands, nonprofits, and professional services that want their social media to drive trust, demand, and real business outcomes.
Starting at $1,999 CAD/month
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Channel Growth [Starting at $1,199 CAD/month]
Turn your social feeds into a true marketing channel.
Channel Growth is for businesses that are ready to be seen — and to turn that attention into leads, clients, and repeat customers.
Up to 2 platforms
16–20 posts per month
4 reels/short-form videos per month
Strategic content pillars aligned to your offers
Community engagement (comments & DMs on business days)
Hashtag & keyword optimization
Monthly analytics report with clear next steps
Best for: growing brands that know consistency, creativity, and engagement are the keys to sustainable growth.
Starting at $1,199 CAD/month
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Dockside Essentials [Starting at $499 CAD/month]
Consistent, on-brand posting for small but mighty businesses.
For brands that need to show up reliably without hiring an in-house marketing team.
1 primary platform
Up to 12 posts per month
Caption writing + basic hashtag strategy
Light DM monitoring & account check-ins
Content calendar & scheduling
Monthly performance snapshot
Best for: solopreneurs, consultants, and small teams who want a clean, professional presence without overcomplicating things.
Starting at $499 CAD/month
Social ads that are built to convert — not just “boosted” posts.
Whether you’re testing paid social for the first time or scaling a proven offer, these campaign packages give you clear setup, strong creative, and measurable results.
Ad spend is always billed directly to Meta / TikTok / Google.
Our Paid Social & Ad Campaign Management Packages
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Best for: brands ready to scale a winning offer or launch a major campaign
Investment: $1,250 CAD per campaign
Recommended ad spend: from $2,500–$10,000+ CAD per campaignYou get:
Multi-platform, full-funnel campaign
Up to 3 platforms (Meta / Instagram / TikTok / Google – mix based on strategy)
Retargeting layers (warm audiences, website visitors, and/or engaged social users)
Deep-dive strategy session (60–90 minutes)
Offer + avatar refinement
Funnel mapping (from scroll → click → lead → booked call/sale)
KPI targets: CPL, CTR, CVR, ROAS where applicable
Creative & messaging system, not just “ads”
Up to 5–6 strategic angles focussing on different pains, benefits, and proof
Up to 10+ ad variations across formats (static, carousels, short-form video if provided)
Creative briefs your internal team or NAV can use for future content
Landing page / funnel optimization support
Review and recommendations on your landing page or form setup
Copy and layout suggestions to reduce friction and improve conversion
Optional: light landing page build or refresh on Squarespace/Web (scoped separately if needed)
Aggressive optimization and testing window (4–6 weeks)
Twice-weekly reviews during the peak of the campaign
Structured A/B tests (creative, audiences, or offers)
Budget scaling decisions based on performance, not vibes
Executive-level reporting
Campaign wrap-up deck with visuals and insights
Summary for leadership, plus tactical notes for your internal marketing team
Clear plan for “Phase 2” scaling or next campaign
Perfect if you’re serious about scaling and want NAV as a thought partner, not just “the people who run the ads.”
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Best for: service businesses ready to generate leads consistently
Investment: $745 CAD per campaign
Recommended ad spend: from $1,000–$3,000 CAD per campaignYou get:
Campaign on up to two platforms
(e.g., Meta + Instagram, or Meta + TikTok)Strategy & offer workshop (45–60 minutes)
Nail your hook, audience, and “why now” before we ever launch.Full campaign build
Objective & structure designed for leads or sales
Conversion tracking / pixels verified and implemented where possible
Custom naming conventions for easy reading in Ads Manager
Enhanced copy & creative testing
Up to 3–4 ad angles
Up to 6 ad variations (mix of text, headlines, and static/short video)
Guidance on asset requirements; we can adapt existing visuals or brand assets.
Audience strategy
2–3 audience segments (cold, warm, and/or lookalike where applicable)
Optimization over 3–4 weeks
Weekly performance review and adjustments
Pausing underperformers, reallocating budget, refining targeting
Light landing page feedback if you’re sending traffic off-platform
Performance report + Loom walkthrough
Clear breakdown of results vs. goals
What worked, what didn’t, and how to improve next round
Loom video so your team can review on their own time
Perfect if you want predictable lead generation and a partner who reads the numbers and tells you what they mean in plain language., expert advice when you need it. Book hourly support across a range of topics—from planning to problem-solving. This focused consultation will help clarify your goals, map out next steps, and identify opportunities for growth.
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Best for: first campaigns, small tests, local offers
Investment: $495 CAD per campaign
Recommended ad spend: from $600–$1,500 CAD per campaignYou get:
One focused campaign on a single platform
(Meta or TikTok or Google – your best-fit channel)Kickoff strategy call (30 minutes)
Clarify your offer, audience, and success metrics.Campaign setup from scratch
Objective selection
Pixel / tracking check (if installed)
Basic conversion or lead set-up
Copy & creative package (lean test set)
Up to 2 primary ad angles
Up to 3 ad variations (mix of headlines, text, and static image/short video you provide)
Targeting & audience setup
1–2 core audiences based on your ideal customer profile.Light optimization for 2 weeks
2–3 optimization passes to pause losers and push winners
Bid/budget tweaks within agreed guardrails
End-of-campaign summary
Simple report with key metrics (impressions, clicks, CTR, leads, CPL)
Clear recommendations for your next campaign
Perfect if you want to dip your toes into paid ads with a guided, data-driven test.
Not sure which package fits?
Click below and we’ll help you choose the best route for your brand.
Frequently Asked Questions
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You’ll usually see engagement and reach grow within 1–2 months. Significant growth takes 3–6 months.
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We can work with what you have or create everything from scratch.
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Instagram, Facebook, LinkedIn, TikTok, and YouTube. We’ll focus on where your audience is.
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It’s optional—we can add it on top of organic content management.